Build Lead Generation Strategy

Build a comprehensive lead generation strategy for your company to help increase brand sales pipeline and generate new leads.

Includes industry research, market research, competitive research, segmentation, goals, metrics, strategies, objectives & tactics

Demand Generation

Create strong demand for your product and build sales pipeline through multiple channels Including PPC, retargeting, e-mail marketing, events and partner acquisition.

Build a list of target companies and generate new leads through outbound prospecting and ABM.

Content

Position your company as a thought leader and drive more organic traffic to your website by executing a well-planned content marketing strategy. Includes blogs, e-books, case studies, podcasts, videos, presentations, webinars, info-graphics & guest blogs.

Promotion

Promote your content across multiple channels to boost conversion rates and generate new leads for your business.

Includes public relations, analyst relations, social media marketing, content promotion networks, online communities & content syndication.

Lead Management

Build a comprehensive lead management strategy that helps track the life cycle of a lead from initial interest to deal closure.

Includes lead capture from landing pages, phone & live chat. Define lead stages like marketing qualified lead(MQL), sales qualified lead(SQL) and sales opportunity.

Brand

Build a strong brand by effectively communicating the features, advantages and benefits of your product online.

Includes website development, digital asset management, brand positioning, product marketing, sales enablement, content and design.

Analytics & Reporting

Leadgenerator.io provides detailed analytics & reporting dashboards to help companies gather timely intelligence on their marketing campaigns.

Track and report key lead generation metrics like open rates, click rates, response rates, cost per lead, cost per appointment, contacts to lead conversion ratio, lead to closure conversion ratio, cost per deal, etc.

Account Based Marketing (ABM)

Prospect into your high value accounts (Top 20%) through a highly targeted and personalized approach that uses multiple marketing channels like human emails, events, social media and targeted ads.

Rank your accounts by importance and track your sales progress online.